No time like the present to undertake a Marketing Audit

Small and large businesses around the world are confronting unprecedented challenges when it comes to their marketing strategy, all brought on by the Coronavirus pandemic. Many have had to adapt to the changing climate accessing how they communicate or service their customers, which has brought marketing to the forefront. With all indications showing that the […]

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COVID-19 crisis – have you got a communication plan?

Businesses operating through the Coronavirus crisis might be viewed as fortunate compared to those who have been forced into hibernation, or worse still, closure. But the survivors do face a list of unenviable daily challenges to keep trading in such an unchartered and treacherous environment. How do you accommodate social distancing laws? How often do […]

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Creating Human Bonds Through Virtual Connection

It seems like just yesterday the team were all together, tucked away in our little East Gosford office seemingly a million miles from the concern of a new virus found in Wuhan, China. Fast forward to now.  We are all working from home, locked in our respective houses with pets, plants and little humans as […]

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Coronavirus and your brand

It feels like society is shrinking before our eyes. Disappearing faster than non-perishable food. Each day a fresh slew of announcements and measures that nudge us further into the abyss of self-isolation. We’ve lost major events and pastimes that bring us together. Travel is becoming highly compromised. Revenues evaporating. Jobs threatened. Trust spirals while suspicion […]

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Facebook trends and tips for 2020 vision

No matter what line of business you operate in, it pays to be conscious of consumer trends and preferences across the entire market. For an insight into what’s engaging people, there’s no better gauge than Facebook feeds and searches. The pioneering social media giant has released a fascinating report complied from almost two years’ worth […]

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2019 year in review

19 of the Best for Brilliant Logic in 2019! 2019 has been another exciting and productive year for Brilliant Logic. Thanks to our wonderful clients, we’ve had the opportunity to dive into a varied portfolio of work. From brainstorming a National fundraising dinner for Syrian refugees, to coordinating a cheeky anniversary video for an otherwise […]

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