INDIVIDUALLY EXCELLENT. COLLECTIVELY BRILLIANT.
Louise Duff is the founder of Brilliant Logic, sought after for strategic marketing, public relations and creative advice by some of the most recognised brands in Australia and beyond.
Louise has pulled together a team who share this philosophy and is committed to personal and collective success. We’ll keep working until we solve your problem. That’s who Brilliant Logic is and that is the vision of our leader.
She may be small in name but Katey is a big deal at Brilliant Logic. Katey is a multi-tasking superstar and expert communicator.
An experienced event manager, Katey can organise a 600 person charity dinner whilst standing on her head (and she’ll still have time to deliver cutting edge marketing campaigns). With a Bachelor of Communication majoring in Public Relations and Media Studies under her belt, Miss Small really is the big shot of the BL office.
A woman of many talents, Sally has been a breath of fresh air for Brilliant Logic and is driven with a mindset for progression. As fierce as she is knowledgeable, Sal’s speciality consists of ensuring all tasks are completed to unprecedented standards.
A mother to two kids at home and to a dozen rascals in the office, Sal’s prior experience heading up marketing teams across various industries provides the BL team with an assured set of eyes across our ever-expanding projects.
Hope by name, certainly not hopeless by reputation. Max joined the team for our Sydney office in early 2018 and is best described as an easy going bloke who bleeds blue and gold for his beloved Parramatta Eels.
With a wealth of experience in account and relationship management, Max’s ability to execute his client’s best interests is what sets him above the rest.
When he’s not out strengthening relationships with his clients, you’ll find Max looking for his third lost golf ball for the day around numerous golf courses across Sydney.
With more than 10 years of PR experience in the not-for-profit and entertainment sectors, Nikkie has brought her passion for storytelling and sports (Go Parra) to the Brilliant Logic team.
She is the office sponge, with a hunger to learn about absolutely everything and anything, which makes her approach to PR thorough and strategic. But don’t ask what that has done to her love of dogs or you will never hear the end of it!
Such is Alison’s brilliance with implementing strategic marketing campaigns, that upon her return from a two-year stint abroad in the UK, we did everything in our power to get her back. Alison is armed with a Bachelor of Communications majoring in Public Relations (and she’s not afraid to use it). If writing is Alison’s bread and butter, social media is her jam – she loves harnessing her marketing prowess to find creative solutions for her clients.
Away from her desk Alison is a self-confessed pop culture geek and can be found catching the latest blockbuster on the big screen.
What does a nail polish range, the Harry Potter fandom and creative marketing solutions have in common? Answer: They are all huge passions of our energetic Account Manager, Caitlin.
Exceptionally utilising her Bachelor of Media (Majoring in PR & Advertising), Caitlin is renowned as Brilliant Logic’s ‘Queen of Digital Marketing’. Her attention to detail and ability to communicate complex strategies to our diverse range of clients, makes her an invaluable asset.
With more than 35 years in software development, Bruce has witnessed the evolution of the web, working for an impressive portfolio of clients in the motorsport, telecom and service industries. It is this deep rooted knowledge which makes him an indispensable asset to the Brilliant Logic team.
When he’s not coding, Bruce can be found enjoying time with his wife and two kids on the beaches of the sunny Central Coast.
Kelly is our in-house Yogi turned marketing guru. Starting out with a Bachelor Degree in Writing and a love affair with Yoga, Kelly’s previous role was spent coaching and branding for Health & Wellness entrepreneurs, before sun-saluting her way into her role as Account Manager.
Along with her flair for writing copy, she brings to the team years of business experience and love of social media, always stretching herself to deliver creative solutions for her clients. When she’s not in the office, you might find her sipping green smoothies or bending over backwards in a local yoga class.
Matt joined the Brilliant Logic team armed with a Bachelor of Graphic Design and a whole heap of talent. Originally taking on a work experience role with us, it wasn’t long before Matt’s creativity and skill was recognised and he was snatched up for a permanent position as a Graphic Designer.
When he’s not dreaming up logo designs, Matt can be found hitting the water on his kayak or soaking up the rays at the beach.
Accounts extraordinaire, Kim is the backbone to day-to-day operations at BL. The first at her desk every morning, Kim is the calming and sensible influence in a sometimes frenzied office.
Don’t let the invoices and spreadsheets distract you – Kim was a Hockeyroo and is still pretty handy with the hockey stick.
“Good morning Brilliant Logic, this is Tom”. Have more relaxing words ever been heard? With a smooth dulcet voice to warm anyone’s day, Tom’s phone manner isn’t the only skill he brings to the Brilliant Logic team.
Tom’s prior experience owning a start-up provides a respected voice on a variety of matters from a client’s perspective. When he isn’t assisting our Account Managers with media releases, content creation or ad-hoc duties, there’s a 99% chance you’ll find him finishing whatever’s in his lunchbox before 10am.
An established graphic designer with experience beyond his years, Dylan brings an energetic and invigorating approach to the Brilliant Logic design team.
With a particular focus on brand identity, creative direction, print and digital design, Dylan’s strength lies in conceptualising progressive ideas that allow our clients’ best features to shine through. When not busy on his Mac, Dylan loves to cook a good vegan burrito bowl or is found walking his rescue dog Leela.
Having worked in beauty publishing for the past nine years, Rosie is a self-confessed makeup junkie. However, don’t let that front fool you, Rosie’s ability to whip up a creative masterpiece in a short amount of time is second to none!
With a Bachelor of Media majoring in writing up her sleeve, Rosie loves content creation of all kinds and brainstorming with other inventive minds.
When she’s not typing away, Rosie enjoys spending time with her loved ones, soaking up the rays on the beach, visiting the hottest new café or watching a thriller movie or two.
Belle has an enviable breadth of experience and skills. From greeting card design, packaging and publishing to designing for the medical, corporate and public sectors – you name it, this wonder woman has mastered it!
Belle also has an Advanced Diploma in Graphic Design and is a resin art extraordinaire (talk about an all-rounder). In her downtime, Belle enjoys spending time with her hubby and two beautiful boys, Jax and Xander.
More affectionately known as ‘Bobby’, Emily is a bubbly graphic designer who has thrived with the advancement of modern day artwork. Never short of a word or two, the energy and exuberance that Bobby brings to the Brilliant Logic team is unparalleled.
A supremely talented photographer in her own right too, when Bobby isn’t behind the camera or animating digital designs, you can find her shredding the slopes on her snowboard.
It was with a heavy heart that we farewelled Alex in 2015 to live out his lifelong dream of joining the fire brigade and it was with open arms that we welcomed him back on a casual basis!
A design graduate of the prestigious Shillington College, Alex’s historic knowledge of our clients makes him an invaluable mentor to our design team.
A keen surfer, Alex is always on the lookout for the best break with his GoPro in tow and his infectious personality means there’s never a dull moment when he’s around. Funnily enough, he seems to always be working when there’s birthday cake in the office!
As you probably may have guessed, this guy runs the show. Named after famous fashion designer Oscar de la Renta, the big fella keeps our team on its toes at all times!
When he isn’t barking orders left, right and centre, you will find Oscar chewing anything within eyesight or crying for attention! Often confused for a burrito with legs, this tough guy on the surface is truly a softy at heart and can easily be won over with a scratch behind the ear and a pork treat.